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From features to feelings: how to create life science messaging that lands

From features to feelings: how to create life science messaging that lands

Content, Founders, Research Organisations & Companies, Strategy & Consulting

Life science product and service companies are usually excellent at explaining what they do. They’re far less good at articulating why it matters. Here, our Head of Creative Lauren Gray shows how to close that gap and shift from leaving your audience thinking “Good...
Reduce, re-use, recycle: Three ways to make your life science content stretch further

Reduce, re-use, recycle: Three ways to make your life science content stretch further

Biotech, Content, Founders, Research Organisations & Companies, Startups, Strategy & Consulting

Struggling to keep up with your comms & marketing? Kat Arney shares three simple ways to make your life science content stretch further. When it comes to content, most life science companies are sitting on a goldmine. But they’re not making the most of it. We...
LinkedIn is dying. Here’s what life science companies need to do next

LinkedIn is dying. Here’s what life science companies need to do next

Biotech, Content, Founders, Research Organisations & Companies, Startups, Strategy & Consulting

Our founder and Chief Creative Officer Kat Arney has some practical advice for life science leaders struggling to cut through the noise on LinkedIn.  Let’s be real. LinkedIn is getting worse every day.  Generic AI-written ‘thought leadership’, intrusive ads and...

Recent Posts

  • From features to feelings: how to create life science messaging that lands
  • Coming out of stealth mode with a splash
  • Comms advice for biotech startups after raising Series A: From startup to scaleup
  • Comms advice for biotech startups raising Series A: Building momentum and investor confidence
  • Comms advice for Seed-stage biotech startups: From stealth to substance

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