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Raising the profile of a rebellious research funder

Raising the profile of a rebellious research funder

Case Studies, Charities & Societies, Content, Strategy & Consulting

The Dunhill Medical Trust THE CHALLENGE Despite being the only UK research funder solely dedicated to ageing research The Dunhill Medical Trust was struggling to reach their target grantee audiences, resulting in applications that weren’t quite the right fit....
How to define your target audience for life science communications

How to define your target audience for life science communications

Biotech, Charities & Societies, Content, Research Organisations & Companies, Startups, Strategy & Consulting

This article is the first of a series unpacking First Create The Media’s Five Qs of Comms. We’re starting with the one we think is the most important: WHO are you talking to? Hey, we get it. What you do is groundbreaking, and you’re excited to share...
How to write a great creative brief: A guide for life science marketers

How to write a great creative brief: A guide for life science marketers

Biotech, Charities & Societies, Content, Research Organisations & Companies, Startups

Ever found yourself staring at content that doesn’t match your expectations or isn’t quite hitting the mark? You need a strong creative brief. Whether you’re working with an in-house creative team or outsourcing to an external agency, one of the most crucial...
How to develop strategic communications within your life science organisation

How to develop strategic communications within your life science organisation

Biotech, Charities & Societies, Research Organisations & Companies, Startups, Strategy & Consulting

We’ve said it before and we’ll say it again: If your communications and content aren’t strategically aligned to your organisation’s goals, you might as well just post about cats. That’s why all bioscience organisations must have a communications plan that aligns...
Building a life sciences communications strategy: Where to start

Building a life sciences communications strategy: Where to start

Biotech, Charities & Societies, Research Organisations & Companies, Startups, Strategy & Consulting

In our work with life science and research-focused organisations, we often find that many have good intentions but are missing one key ingredient: a solid, well-thought-out communications strategy. A communications strategy is the roadmap that aligns your comms...
Delivering a successful international launch campaign to the global research community

Delivering a successful international launch campaign to the global research community

Case Studies, Charities & Societies, Content, Strategy & Consulting

THE SAN FRANCISCO DECLARATION ON RESEARCH ASSESSMENT (dora) THE CHALLENGE The San Francisco Declaration on Research Assessment (DORA) was developing a new online tool to help academic institutions assess research in a fairer way. They wanted to reach a broad, global...
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Recent Posts

  • Flexible, high-quality science content support for a busy marketing team
  • Turning public opinions into compelling messaging
  • How to stand out as a thought leader in life sciences
  • Will generative AI replace human science communicators? Not any time soon
  • Raising the profile of a rebellious research funder

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