Depixus
THE CHALLENGE
OUR APPROACH
Over three years, we worked closely with Depixus’ scientific, commercial, and leadership teams to help them plan and deliver a wide-ranging programme of comms and marketing activities through our flexible points-based retainer.
This included:
- Developing marketing, comms and content strategy
- Crafting a bold company narrative and consistent messaging
- Create a diverse range of marketing assets
- Managing and posting on LinkedIn
- Writing press releases and media outreach
- Researching and writing regular blog posts and case studies
- Pitching and co-creating thought leadership articles
- Copy-editing conference posters
- Writing award entries
We took the lead and kept momentum by driving a constant flow of ideas, focusing on telling a bold narrative about their technology and its potential. This enabled us to keep up a consistent cadence of activities through a prolonged period of company change and strategy development.
As well as delivering a wide range of activities and providing on-tap advice and strategic direction, our flexible approach allowed Depixus to ramp up and down the level of support according to their changing needs.
Fortnightly online catch-ups and a firm hand on project management through Trello and email helped us all to stay on top of tasks, unblock bottlenecks, and plan ahead.
KEY RESULTS
Diverse, flexible support to meet changing needs
Crafted a bold narrative and consistent messaging
Continual flow of creative ideas and activities
Created high quality science-led marketing assets
Secured high-profile media coverage and thought leadership opportunities
WHAT THEY SAID
“You took the burden out of our communications! The team did a fantastic job of keeping the ideas and content coming week after week and your energy, positivity and endless ideas really kept the momentum going. We all felt we could trust you and that you were on our side, supporting us through the challenges and celebrating our successes with us. Working with you has been an absolute pleasure and I could not recommend First Create The Media more highly.”
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