content marketing - First Create The Media

How to stand out as a thought leader in life sciences

Biotech, Content, Founders, Startups, Strategy & Consulting

Establishing yourself as a thought leader in bioscience can elevate your credibility and position you and your company at the forefront of industry conversations. But what is it, how do you do it, and why should you invest in it? What is thought leadership and why...

Raising the profile of a rebellious research funder

Case Studies, Charities & Societies, Content, Strategy & Consulting

The VIVENSA FOUNDATION This article has been updated to reflect the Vivensa Foundation’s current name, strapline and logo. Date modified: 12 February 2026. THE CHALLENGE Despite being the only UK research funder solely dedicated to ageing research the Vivensa...

How to define your target audience for life science communications

Biotech, Charities & Societies, Content, Research Organisations & Companies, Startups, Strategy & Consulting

This article is the first of a series unpacking First Create The Media’s Five Qs of Comms. We’re starting with the one we think is the most important: WHO are you talking to? Hey, we get it. What you do is groundbreaking, and you’re excited to share...

How to write a great creative brief: A guide for life science marketers

Biotech, Charities & Societies, Content, Research Organisations & Companies, Startups

Ever found yourself staring at content that doesn’t match your expectations or isn’t quite hitting the mark? You need a strong creative brief, explains Lauren Gray, Head of Creative at First Create The Media. Whether you’re working with an in-house creative team...

Establishing our client as a biotech thought leader – and saving them £55k+ in the process

Biotech, Case Studies, Research Organisations & Companies, Strategy & Consulting

ERS Genomics THE CHALLENGE ERS Genomics manages and licenses the IP for CRISPR/Cas9 gene editing technology. While the technology itself is well known, far fewer people in the life sciences space are aware that they need to secure the appropriate licences to use it....

How to stand out as a thought leader in life sciences

Raising the profile of a rebellious research funder

How to define your target audience for life science communications

How to write a great creative brief: A guide for life science marketers

Establishing our client as a biotech thought leader – and saving them £55k+ in the process

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