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Delivering a successful international launch campaign to the global research community

Delivering a successful international launch campaign to the global research community

Case Studies, Charities & Societies, Content, Strategy & Consulting

THE SAN FRANCISCO DECLARATION ON RESEARCH ASSESSMENT (dora) THE CHALLENGE The San Francisco Declaration on Research Assessment (DORA) was developing a new online tool to help academic institutions assess research in a fairer way. They wanted to reach a broad, global...
A seamless transition to in-house comms

A seamless transition to in-house comms

Case Studies, Charities & Societies, Research Organisations & Companies, Strategy & Consulting

Research on research institute THE CHALLENGE The Research on Research Institute (RoRI) generates data and analysis to improve how research is funded, practised, evaluated and communicated in order to realise its full potential. First Create The Media acted as RoRI’s...
How we defined the story of a new research institute

How we defined the story of a new research institute

Case Studies, Charities & Societies, Research Organisations & Companies, Strategy & Consulting

Research on research institute THE CHALLENGE The Research on Research Institute (RoRI) generates data and analysis to improve how research is funded, practised, evaluated and communicated in order to realise its full potential. As they came to the end of their pilot...
What makes a story a story? Something changes

What makes a story a story? Something changes

Charities & Societies, Content, Founders, Research Organisations & Companies, Startups, Strategy & Consulting

By Kat Arney, Founder and Chief Creative Officer at First Create The Media. Want more tips for telling stories about your science? Sign up for our newsletter. We hear a lot about the importance of telling stories, whether it’s about scientific research or more broadly...
Boom! Shake the Zoom: Tips for sparkling video presentations and pitches

Boom! Shake the Zoom: Tips for sparkling video presentations and pitches

Founders, Research Organisations & Companies, Startups, Strategy & Consulting, Workshops & Training

‘Boring Comms Waste Lives’ is my new mantra. Hours of human life are being wasted sitting through boring presentations or listlessly turning the pages of indigestible reports. More importantly, if your biomedical research, product or company could save lives but...
Why every start-up needs a story

Why every start-up needs a story

Content, Founders, Startups, Strategy & Consulting, Workshops & Training

Running a startup in the life sciences, biotech or health tech? Here’s why you need to get your story straight, right from day one. You’ve got your idea, your leadership team, and your business plan. But do you have your story? Today’s science start-ups...
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Recent Posts

  • Apples or oranges? Why a mismatch between your slides and your story is a hidden pitch killer
  • Helping Pelago Bioscience say why their science matters, not just what it does
  • The 5 Qs of Comms: Connecting business goals to effective strategies for life science communications and marketing
  • You need to “sort your comms out”. But what does that actually mean?
  • Creating an eye-catching brand and website for a radiotherapy innovator

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